Jenifer is the Founder and CEO of Develop Diverse, a company that strives to help companies build diverse and inclusive workplaces. She ensures that companies attract diverse talent and lay the foundation for a culture of inclusion and belonging. Her writing software supports biased-free writing by recognising biased words and proposing inclusive alternatives.

She gives talks and workshops both inspirational and scientific based about the unconscious bias present at the workplace, which is within recruitment, CV selection, interviewing and promotions.

“We have both self-bias and bias towards the people that surround us, and understanding its origin and where it is, it’s the first step towards eliminating it.”